CASE STUDY
client
event intention
WEC partnered with a leading brand PR firm to deliver a comprehensive brand experience for the launch of a new product line. Our collaboration focused on brand design, experience activation, strategic planning, and production.
Provided Services: Brand Design and Strategy • Activations • Product Display • Guest Experience• Creative • Graphic Design • Decor Design
project scope
Brand strategy and design
Produc Display
Photo centric design sets
Guest Experience
Food & Beverage
Custom brand moments
Design & Decor
EVENT CITY
New York City
scope at large
WSE event production agency partnered with a leading brand PR firm to deliver a comprehensive brand experience for the launch of a new product line. Our collaboration focused on brand design, experience activation, strategic planning, and production.
and it went like…
Event Production Highlights
Custom Brand Product Display: Showcased the new product line in an eye-catching and on brand format.
Juice and Acai Bowl Experience: Offered attendees a refreshing, health-focused culinary experience, aligning with the brand's wellness ethos.
Floral Product Display Area: Created a visually stunning environment with curated floral arrangements that complemented the brand’s aesthetic.
Custom Engraving Experience: Provided personalized engraving services, allowing influencers to create unique keepsakes that enhanced their connection to the brand.
Fitness Class: Organized an energizing fitness session that embodied the brand's active lifestyle, encouraging participation and engagement.
Custom Yoga Mats: Distributed branded yoga mats to attendees, serving as a functional giveaway and reinforcing the brand's commitment to wellness.
Other Brand Touches: Integrated various brand elements throughout the event, including signature colors, logos, and themed decor, to ensure a cohesive brand experience.
